22 Apr Your office art: show off what you do best
Many clients come to me thinking they need a consultant to help them pick out some existing art or artist to “decorate” their public spaces. What they don’t realize, is that their blank wall is an excellent opportunity to make “art” out their own product or service. Often, they already have at their disposal something that can become a compelling wall display. This will be something that will engage visitors and show off what they do best — whether that is their history, their human capital, their product or their community events. I’m talking about more than just some paintings of food for a restaurant. I’m talking about really making a statement about something unique and personal to that client.
Of course, my client, the Blazers, always do a fantastic job of showing off their players at every opportunity — and why wouldn’t they? It’s their players that inspire their brand and influence their fans. But sometimes it’s their players that need the inspiration. In their training room, we have featured action shots from years past and a three dimensional view box of historic jerseys.
But I have some other clients whose personal “art” selection wasn’t quite so obvious. Oregon Beverage Recycling Cooperative chose to feature some bright photographs of their community outreach events (including their awesomely engaging green bottle mascot) and their facilities. The MS Society also chose to feature their community and fundraising events. Event photos provide a ton of interest and color to an office space. It shows that these organizations are more than just people behind desks.
Vernier Software and Technology used photos taken at project sites to add interest and action to their break room and classroom.
Myhre Group Architects has an arsenal of fantastic projects to showcase. By installing them on a metal wall with super strong neodymium magnets, they are able to change them up as new projects are completed.
Some ideas we’d like to try:
- Artfully frame and arrange mirrors in a dentist office to show off/show back their best work — their clients teeth!
- History! Many companies have historic documentation and photographs. I have been bugging client, Providence, to do a series on “nursing through the ages” from their archive of black and white photography
- Working on public site-specific art pieces of original art by collaborating with local artists — this is more than just a Monet reprint — this is commissioning a local artist to do something just for you!
- Coordinating murals with site painters in healthcare environments and living communities
- The chance to inventory a corporation’s art collectionÂ and refresh it and relocate it in their space. If it needs a new frame or a repair — perodesign can make it right. Haven’t you been meaning to clean out that storage room?
All of these are examples of using what you do best as your “art.” Perodesign can help you identify what you might already have, or help you to capture your best asset in a way that does more than just “decorates” your space. Give us a ring!